Jouw nieuws, gehighlight. Met deze tagline presenteert De Marker van BNNVARA zich online op Instagram, TikTok en hun wekelijkse podcast. De Marker brengt dagelijks nieuws, achtergronden en opinie, gemaakt voor en door jongeren.
Content creators on social media are usually not approached like film directors, musicians or designers, while these creators make an important contribution to our daily media consumption and (digital) culture. In the Significant Content event series, popular creators on various social media platforms are offered an artist talk.
Just as a significant figure in mathematics can make a difference in a calculation, the content of these creators can make a difference within the framework of a social media platform and reveal medium-specific characteristics of this platform. These creators often deploy very clever tactics that make their content work well within the medium they are using. By outlining the content and methods of these creators we unravel how social media platforms work beneath the surface.